Cup

The breakdown | The professional success story of the Champions Cup eroded by the market economy

Jhe Heineken Cup has been universally recognized for years as the great achievement of the professional era. It’s exactly the same age, the first match played on Halloween in 1995, on a Tuesday evening, on the shores of the Black Sea, when Toulouse beat the Romanian Farul Constanta 54-10 in front of two men and …

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The FIFA World Cup is a winning match for the regional real estate market

The FIFA World Cup is a winning match for the regional real estate market

CAIRO: Away from the commercial frenzy around the FIFA World Cup in neighboring Qatar, Saudi Arabia is setting the stage for a business opportunity that could change the Kingdom’s fortunes. In recent months, its banking industry has invited a host of fintech companies that could not only deliver digitalization benefits to its customers, but also …

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Chinese firms secure top spot at World Cup after team flops

Chinese firms secure top spot at World Cup after team flops

Kuala Lumpur, Malaysia – China may not send a team to Qatar, but Chinese companies will be the main sponsors of the 2022 World Cup. Chinese brands are the biggest sponsors of the tournament, surpassing even the list of American companies which include iconic names such as Coca-Cola, McDonald’s and Budweiser. Chinese sponsors have paid …

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